The Role of Communication Channels in Promoting Sustainable Wood Waste Management in the Czech Republic

Ajala, Seun Boluwatife and Ayojimi, Wale and Miroslav, Hájek (2025) The Role of Communication Channels in Promoting Sustainable Wood Waste Management in the Czech Republic. MDPI Sustainability, 17 (18).

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Abstract

Sustainable wood waste management is critical for achieving the Sustainable Development Goals (SDGs), mainly responsible consumption and production (SDG 12) and climate action (SDG 13). This study investigated the role of communication channels in promoting sustainable wood waste management practices in the Czech Republic, utilizing survey data from 1050 respondents. Based on ordinary least squares (OLS) regression, the findings reveal that television is the most influential media source, significantly enhancing engagement in wood waste management practices (β = 0.0273, p < 0.10). Socio-economic characteristics, such as age (β = −0.0033, p < 0.001), gender (β = −0.0277, p < 0.10), and place size (β = 0.0150, p < 0.001), also play significant roles, with younger individuals and residents of larger communities showing higher engagement. However, the predominance of alternative disposal methods, such as burning, raises environmental concerns. The study emphasizes the importance of taking legislative measures that target the youth demographic, increase waste management infrastructure, especially in rural regions, and use television as a medium for information communication. These results contribute to the conversation about the bioeconomy and sustainable waste management while providing stakeholders and policymakers with valuable information.

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